"When a corporation goes beyond its initial product
line and area of service, it’s called brand extension. In nonprofits, we call it mission creep, and because charities are in the business of changing the world, their leaders
often cannot seem to stop themselves from seeing every need as a call. The result is too many directions, no
mission clarity, diffused expertise, and donor confusion."
"When you donate money for programs that help the working poor make their way out of poverty, you are helping to create a population within your community that is stronger. In general, your community is only as strong as your weakest members. When more people are able to live a better life because they no longer have to struggle every day, your community is going to improve." https://www.communityactionprovo.org/5-ways-donating-locally-improves-economy/
idealists with no outside funding. So instead of trying to fill every tangible non-food need anyone might have and ignoring the intangibles*, we focused our mission on providing what almost everyone Glenn spoke with wished the Hamilton County area had - free and consistent access to work/weather/school appropriate clothing, personal care/hygiene products, and cleaning supplies such as laundry detergent, spray cleansers, and dish soap.
The chart below clarifies ways to directly help us help the community
Clothing Hygiene Products Cleaning Supplies
New/Unopened YES YES YES
Like New YES NO NO
Dignity Drives NO YES YES
Funds to Purchase** YES YES YES
**When solicited and/or donated to fill a specific clothing need, such as work
boots, or restock most-requested items like deodorant and laundry detergent